How to Evaluate a Hotel Management Software

Any hotel business knows that the hospitality industry is a huge one with dozens of different departments and hundreds of employees. The client list is lengthy and diverse. Catering to a whole set of clients every day and serving their whims makes being in the hotel business extra difficult. To make your job easier you should opt for hotel management software that will do the heavy lifting for you. If you are new to this, let us take a look at what you can expect from such software.

• Client Management

You should look for a CRM system where you can have your huge clientele uploaded to make your work simpler. Sales CRM for hotel management record all transactions of your clients and update their history every time there is one. You can easily look up details of all customers at any time and tend to their requests using tickets generated.

• Sales Automation

The CRM will automatically boost your sales with multiple features including live chat, auto-assigning leads and instant notifications. You can even generate invoices directly from there and offer deals and discounts. Follow-up replies and emails help you keep up with clients who are still on hold with their decisions.

WHY HOTEL CRM? CLICK HERE FOR MORE

• Marketing Events

Banquet events can be promoted on the CRM software with targeted email marketing. If this is something that is important to you, find a CRM that has this important feature. Events in hotels are commonplace and being able to get the word out easily matter a lot.

• Tariffs & Bookings

Any hotel CRM software that gives you options to manage your rate cards and tariffs is a lifesaver. It reduces your team’s work and saves a lot of time. An AI powered chat application can filter queries and bring you promising leads.

• Generating Reports

Yet another significant aspect in a CRM tool is to be able to generate reports of all sorts on demand. Big businesses require weekly, monthly, quarterly and yearly reports of all departments and a CRM should be able to do that effortlessly.

If you are out in the market to find an all-round CRM, you need to keep an eye out for these features.

How Hotel CRM can Help you Grow your Customers? | Kapture CRM

Hotel chains spread across multiple locations may have a hard time keeping track of leads, sales and property performances. With a Hotel CRM, the hospitality industry can manage leads, inquiries and property performances of multiple locations in a unified window. Read

The Essential Guide Of Sales CRM Software For Hotel Industry

Hotels are a large scale enterprise. The number of departments exceeds the number of ingredients in a five-course meal. However, food and stay is not the only things a hotel focuses on. Events, banquets, meetings and the like are frequent flyers in the hotel atmosphere. To market these activities, sales CRM for hotel industry is the best bet.

Wondering how you can use CRM in your industry? Here’s how–

• Digital Event Planner

Planning an event has never gotten easier. Instead of promoting events on different social media platforms, you can let the CRM application to work for you. It has an omnichannel support system which integrates with all kinds of media streams. Your events can be marketed via call, email, social media and so on directly from the CRM software.

• Clientele Expert

In the hospitality sector, apart from hotel guests, there are big clients with whom the hotel does regular business with. Because a hotel is a huge enterprise, there is a huge client history. Hotel sales CRM software can manage all clients efficiently; knowing when the upcoming meeting are or updating invoices become far simpler.

• Tariff Manager

Prices of rooms, utilities, food, drinks and other services keep changing every so often. On a unified platform, you can handle the changes with ease. A tariff manager is just one of the many uses of having a CRM system in place.

• Inventory Tracker

It is often difficult to keep track of all purchases on a single system. However, sales management for hotel CRM makes it is a piece of cake! A huge pantry, toiletries and a lot of other goods can be handled from a database which has all the information.

• Point-of-Contact

Online hotel booking management is surely required for any hotel business. Nowadays, most people make bookings on third-party sites. There are hundreds of such sites, and thousands of different bookings each week. On the hotel CRM, you can get the master overview in front of you on your screen. You can also communicate from the same system and confirm or cancel bookings directly from there.


Hotel CRM software can serve as the backbone for your business. Now is the time to get all in and reap the benefits for years.

3 Key Features Of Hotel Management Software

As a hospitality business owner, you want your guests to have the best possible experience. Due to the increase in demand, you have to start investing in hotel management system. However, due to the myriad of options available from numerous vendors, you don’t know which one to pick for your hospitality business.

Here are three fundamental features of hotel management software:

1. Automate numerous operations

There are a lot of functions your hospitality business has to carry out on a daily basis. For example, your housekeeping staff should receive a notification, every time a guest checks out, so that they can clean the room. At the same time, you have to keep track of all the services your customers utilized while staying at your property.

Due to the repetitive nature of these tasks, there is a high chance for human errors, which can hamper the experience for your guests. As a result, the hotel management crm software you choose should be able to automate various operations of your hospitality business.

2. Robust online booking engine

These days, it is essential to have an online presence, as several customers use the internet to find out more about hospitality businesses. Also, if your business operates in a tourist hotspot, you are bound to receive guests from all over the world.

Due to this reason, it becomes essential to have an online booking engine, to meet the demands of your customers. Also, if you use this type of system, you can avoid paying commission to other websites, to make bookings on your behalf. Solid hotel management software should provide a robust online booking engine.

3. Store essential information about guests

As the guests are the heart of your hospitality business, you need to ensure they have a great experience on your property. Sometimes, your customers make several requests, such as food allergies or extra towels, during the time of reservation. Excellent Online Cloud hospitality CRM Software will allow you to store this information, giving you the opportunity to enhance the customer experience.


These are the three key features of hotel management software, you should keep an eye on, if you want to pick the best one for your hospitality business!

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How Hotel CRM can Help you Grow your Customers? | Kapture CRM

Hotel chains spread across multiple locations may have a hard time keeping track of leads, sales and property performances. With a Hotel CRM, the hospitality industry can manage leads, inquiries and property performances of multiple locations in a unified window.
Read More

--------------------------------------------------------------------------------------------------------------------------Sign for A Free Trial of Kapture CRM. The free 30-day trial does not require a credit card and will allow you to begin using the CRM to manage your leads and support operations. You can also request for A DEMO of the software.

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Hotel Management Software – How it can Improve Productivity

In every industry, it is essential to maximize productivity, as this characteristic helps companies make the most of their resources. In the hospitality business, every owner wants to take staff efficiency to a new level, while enhancing the experience for their guests.

Fortunately, significant growth in technology allowed the industry to adopt hospitality management system, which has a considerable impact on efficiency. Here are three ways how hotel management software will improve productivity:

• Keeps your employees on the same page

One tremendous advantage of hotel management software is how it keeps all your employees on the same page. The hospitality industry is bustling, with several developments as guests check-in/out throughout the day. Due to this reason, it is essential for your employees to be aware of what is going on with your business.

With hotel management software, your housekeeping staff will know which rooms to clean so that your business can accommodate unanticipated guests. Also, if there are technical problems with the rooms, the maintenance staff can start working to resolve them immediately. 

• Simplifies administrative tasks

The administration desk is one of the busiest aspects of your hospitality business, as it is the guests' first point of contact. These employees have to converse with individuals staying on your property while accepting online bookings. As a result, they have to handle numerous documents, spreadsheets, and contact information, which is time-consuming.

With hotel management software, your employees can take it easy, as the systems can handle various tasks simultaneously. For example, there are templates which your administrative staff can use to communicate with guests. Also, if a room gets booked, this information gets updated on all the systems, avoiding confusion in the future.

• Track employee performance

The employees are the heart of your business, as they ensure your guests have a comfortable experience on your property. Due to this reason, you need to make sure your employees are reporting at the right time and working hard to improve all aspects of your business. With hotel management software, you can track staff performance and reward the top performers. These types of incentives will encourage your employees to give it their best, every day.

These are the three reasons how hotel management software improves productivity!