Small business CRM vs. Large Enterprise CRM

When you sniff around for CRM, you are often bombarded with a lot of information which can be hard to digest. Terms such as  large enterprise CRM and small business CRM and CRM solutions often pop up which begs the question, what’s the difference between the two?

What is Large enterprise CRM?

An  Large enterprise CRM has been designed specifically to accommodate a large number of users. The logistical problems faced by a large enterprise differs from the problems faced by smaller business. The software has the ability to handle a large influx of sales, marketing and other operational problems accurately. Since the enterprise software will be rigid and complex, its challenging to set up a CRM  Large Enterprise Solutions system. Once it is set up, the logistical glitches get rectified and provides a smooth workflow.

Its important for  CRM to have the capacity to gather reports, provide insights like sales forecasting and analytics that help the end user acquire solutions quickly. So its important for a CRM to provide end to end solutions which will increase efficiency and workflow.

                                                                                                           

What is a small business CRM?

Though Small business CRMs are similar to those of large enterprises in their functionality, they can fall short of meeting all the requirements of a large enterprise. Hence these CRMs are marketed towards smaller businesses. They are more compact and the owner himself can control the software. It is customized to suit that specific small business while negating the millions of add-ons that are unnecessary. 

The customer service management gives prominence to the needs of the customer which will boost customer relations. The best CRM software is designed to be efficient and cater to specific needs while maintaining its usability.

Conclusion:

Kapture CRM is easily adaptable to your existing system and can be configured to any specific size of the business or type of industry. It provides the tools necessary to your sales team to increase sales and boost productivity. The service team can be equipped with the CRM to provide relevant customer solutions.  Choose Kapture for the best CRM solutions for enterprises and small businesses.