Wednesday, 29 May 2019

CRM Software for Email Marketing




What is CRM Email Marketing?

A CRM uses email marketing efficiently to provide personalized, more engaging direct marketing with prospective clients. Email marketing CRM tool is cost effective while being able to establish a relationship between the prospective customers and the business.

How does Email Marketing impact my business?

Target specific audience: Email marketing management software provides a single platform where you can handle all your email marketing campaign activities. Email lists can be collected and customers can be categorized according to priority or preference. Email campaigns can be customized to garner customer attention and keep them engaged.

One unified platform: When businesses effectively use email campaign software they can be assured of a high return of investment. The platform allows you to strategist and execute highly engaging marketing campaigns that informs and keeps the customers in the loop of all developments. These campaigns can be scheduled to start at a desired time and date. You can receive and reply emails to customers directly from the unified dashboard.

Build templates for smoother workflow: Kapture email marketing tools automate repetitive tasks and allow you to be ready with custom templates for various occasions so that agents can save time by easily accessing these templates for distribution.

Design hard hitting mail campaigns: The email marketing campaign software is all about building stable relationships with your customers. It provides valuable insights that can be used to maximize the effectiveness of each mail campaign by creating custom designs that appeal to the needs of the customer.

Monitor campaign performances: Email marketing campaign software can provide valuable insights into the needs of the customers. The campaign can be analyzed to obtain optimum performance so that you know what aspects to improve on and what develop a grasp on customer expectations.

Conclusion: Email marketing is a cost effective measure that monitors and analyzes customer requirements to maximize productivity while increasing your reach to prospective customers.


What is Kapture CRM?

Kapture is a cloud-based CRM combining sales tracking CRM and service cloud. Kapture caters to several industries and has dedicated FMCG CRM, hotel CRM, hospitality CRM, travel CRM, media CRM, real estate CRM, and more.

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